Tuesday, September 2, 2014

The 79th Thessaloniki International Fair (TIF) will open its doors on September 7 and will run until September 15. This prestigious commercial event, established in the economic areas of the Balkans, the Black Sea and Eastern Mediterranean, is starting a new chapter in its history, enriched with new thematic areas and numerous activities.

This year’s TIF will host an exhibition by CERN, the European Organisation for Nuclear Research, the Chocolate Factory & Museum, a theme park that will remain in operation at Pavilion 1 for six whole months and for the first year there will be held a special thematic event on Orthodoxy, hosting an exhibition on Byzantine art.

Further, thematic events Farma and Flavours of Greece will exhibit agriculture and husbandry, as well as Food and Beverages sectors. At the same time, the Gastronomy Corner will showcase Greek Gastronomy, combining traditional Greek flavors with modern cuisine. Special events include Auto-Motion and Energia, as well as My Life in the City, a 3,000 square-metre area, where visitors will be able to meet Thessaloniki enterprises and professionals up close. Furthermore, Google Developers Group (GDG) Thessaloniki will bring visitors in touch with the community of Google programmers and the applications-tools they use.

A large number of parallel events will also be held, including concerts with famous artists at the MAD North Stage Festival, the Retrobit Exhibition of Collectible Computers and Game Consoles, and a special event for children with numerous shows, games and surprises.

A new initiative called "Grow Greek Tourism Online" launched by Google aims to boost the online presence of Greek businesses, which will allow the country to attract visitors all year round. The project will run with the support of the Ministry of Tourism, the Greek National Tourism Organization (GNTO) and the Association of Greek Tourism Enterprises (SETE) and Google.

Starting today, two events will be held in the cities of Heraklio and Chania , affording businesses a head start to promote their offers for the autumn.

They will use the necessary digital skills and online tools to expand development beyond the summer season. welcomes about 70% of its tourist arrivals exclusively during the summer months, mainly between June and September. Google plans to expand the initiative to more Greek destinations in 2015.

Greek enterprises will receive support from Google for the use of basic online tools to improve their presence in search results, and also to promote their offers during the off season. It is noteworthy that the country

Tourism arrivals and revenues further increased this year, according to the Hellenic Association of Tourism Enterprises (SETE).

SETE representatives stated that arrivals in Greece, including cruise passengers, are expected to reach up to 21.5 million this year, while direct revenues will come to €13.5 billion. SETE also estimated that tourism growth has led to the creation of as many as 100,000 jobs this year.
  • Satisfaction Scores High
Meanwhile Greece’s customer satisfaction in the hotel industry reached 84.1 % for the January – July 2014 period while competing destinations of other countries were rated at 81.1 % during the same period, according to ReviewPro’s Global Review Index.

The scores were calculated using 82,900 online reviews made by real visitors who had resided at 1,060 Greek hotels of all categories. The results were compared with a similar sample of 486,300 questionnaires of destinations in other countries. SETE launched a partnership in July with ReviewPro to measure online guest satisfaction of the country’s hotels & destinations.

The exhibition "Body Beautiful in Ancient Greece" opened in August at Australia’s largest regional art museum, the Bendigo Art Gallery, in collaboration with the British Museum. “This is a visually stunning and thought-provoking exploration of the human condition seen through ancient Greek eyes; with a particular focus on the human form.”

Selected from the British Museum's world-famous Greek and Roman collections, this major international touring exhibition gives audiences the opportunity to see over 100 historical works including the impressive Discobolus; an iconic marble statue of a discus thrower from the 2nd century AD. The exhibition will run through November 9.

The annual Europe & Africa Waterski championship for ages 35+ returns to Ioannina and to the amazing Pamvotida Lake for its 2014 Session. From September 4 to 7, more than 80 skiers from all over the world will compete in slalom, tricks and jumping. 

The city of Ioannina is a waterski hotspot, having hosted numerous international events over the last 30 years. The event will be hosted at the state-of-the-art Amphithea Canal, situated at an elevation of approximately 500 meters and surrounded by the soaring Pindos Mountain range.